BMAP Activities

What activities are organized by BMAP?

The Bank Marketing Association of the Philippines pursues its objectives through a broad range of activities, which include:

  • General Membership Meetings. These meetings are held monthly and feature guest speakers who discuss various aspects of and issues affecting bank marketing.
  • Fellowship Gatherings. Regular fellowships are held to allow those engaged in bank marketing to know one another better as well as exchange ideas. These foster bonding and promote camaraderie among bank marketers.
  • Seminars, Workshops, and Other Learning Events. Training seminars, workshops, and related activities on bank marketing and other related topics are periodically held and attended by BMAP members, as well as other officers and staff of BMAP member-banks.
  • National Conventions. Since 1994, BMAP has been organizing its biennial national conventions with invited local and foreign speakers on banking trends, technology, and strategies. This activity puts in focus BMAP’s critical role in the advancement of bank marketing.
  • Publications. BMAP’s official newsletter, Bank Marketing, is published quarterly. It contains news on the Association and its member-banks; developments affecting bank marketing and the banking industry; new bank products; and pertinent articles.
  • Bank Marketing Insights is a special monthly publication of BMAP. Each issue features a reprint of a selected article relevant and useful to bank marketers. The publication aims to keep members informed of the latest developments in the dynamic field of bank marketing.
  • Other Activities. Reference materials from the Bank Marketing Association in the U.S.A. and other sources are also made available to BMAP members .

News & Events

BMAP June General Membership Meeting

The Bank Marketing Association of the Philippines (BMAP) held its June General Membership Meeting last June 25 with the theme on trends in Rewards and Loyalty programs.
Speaker and sponsor for the month, Sodexo Motivation Solutions, shared and discussed the added-value benefits of giving rewards and loyalty solutions both for the clients and employees of an [...]

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2010 BMAP Mini-Convention on Social and Media Networking

The Bank Marketing Association of the Philippines (BMAP) held this year’s mini-convention with the theme: “Social and Media Networking: The New Power Channel” last May 7 at Ascott Hotel, Makati.
Speakers from Yahoo!, Fast Track Solutions and Globe Business discussed digital and social media as a new marketing tool for banking institutions in the country. [...]

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The Crisis in Perspective Is there really cause for alarm?

The Bank Marketing Association of the Philippines (BMAP) is an association of marketing practitioners from the country’s top banks and financial institutions. BMAP recognizes that as a group of communicators, it plays a critical role in times of crisis.
With the ongoing global financial crisis and predictions for worse things to come, BMAP [...]

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